5 Social Media Lessons Learned From Whole Foods (Repost)

Excellent review of the master’s strategies

http://mashable.com/2009/08/25/whole-foods/

Here’s the summary:

1. Make Content Increasingly Relevant

2. Go Where Your Customers Are

3. Loosen Control from the Top

4. Decide What Channel to Use for What Purpose

5. Let the Conversation Happen

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